A New Era, A New Name

In 1991, Kentucky Fried Chicken was announced that the name was changing to KFC and modernize it's packaging and logo as well to reflect a more modern look. According to bring the public customers to a restaurant now affording foods, branded as well as better for you.

According to other sources the real reason to change the name actually connects back into the 1990 when the Commonwealth of Kentucky which was apparently in debt in that time of state. As then the state required a company using the word Kentucky for business reasons to obtain permission from the Commonwealth, and to pay licensing fees for the use of the name. It was proved unsuccessful.

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